The Influence Of Unified Theory Of Acceptance And Use Of Technology-3 To Analyze Factors Utilization Of M-Banking Applications at UKKPPM University of Indonesia

Autor(s): Erlina Erlina, Sri Setya Handayani
DOI: 10.35760/ugefic.v8i1.112

Abstract

Technological advancements were rapidly developing, including Indonesia. The using mobile banking applications is among the advantages that are apparent. This study aims to analyze and identify the factors that influence behavioral intentions and usage behavior and which variable has the dominant influence on the intention to use mobile banking applications. This research uses a quantitative approach non-probability sampling as the sampling method with purposive sampling type. Data was obtained through the online questionnaire distributed via google form amount to 304 respondents of m-banking applications on BNI mobile banking, m-BCA, BSI mobile, Livin by Mandiri, Brimo, and BTN ibanking at the UKKPPM unit Universitas of Indonesia. Hypothesis testing in this study uses PLS-SEM model with support of SmartPLS 4.0 software. The results show that of performance expectancy, hedonic motivation, habit, and personal innovation have a significantly positive effect on behavioral intention when using of mobile banking applications. Next, there are facilitating conditions and behavioral intention have positive significant effect on usage behavior at UKKPPM Univeristy of Indonesia.

Keywords

Behavioral Intention, Mobile Banking, PLS-SEM, Usage Behavioral, UTAUT 3

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DOI: http://dx.doi.org/10.35760/ugefic.v8i1.112

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